The YouTube Tip of the Google Spear – Stratechery by Ben Thompson

Here’s the million billion trillion dollar question: what is going to matter more in the long run, text or video? Sure, Google would like to dominate everything, but if it had to choose, is it better to dominate video or dominate text? The history of social networking that I documented above suggests that video is, in the long run, much more compelling to many more people.
— Read on stratechery.com/2025/the-youtube-tip-of-the-google-spear/