Just as petroleum frackers pump high-pressure, high-volume detergents into the ground to force a little monetisable black gold to the surface, human frackers pump high-pressure, high-volume detergent into our faces (in the form of endless streams of addictive slop and maximally disruptive user-generated content), to force a slurry of human attention to the surface, where they can collect it, and take it to market.
— Read on www.theguardian.com/books/2026/jan/18/how-can-we-defend-ourselves-from-the-new-plague-of-human-fracking
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